Marketing 101: 5 Tips to Implement Right Away – Social Media SEO

Marketing 101: 5 Tips to Implement Right Away – Social Media SEO

Seven seconds. That’s roughly all the time you have to make a great first impression. No pressure at all! (Actually, a lot of pressure.)

With those odds stacked against you as a solo entrepreneur or a small business owner, it’s tempting to put all your eggs in one marketing basket. But that’s the thing about marketing; it’s so diverse and multifaceted that there isn’t just one magic formula to fall back on. 

Rest assured, however, you don’t need a marketing degree and unlimited time to effectively market your business. Try some of these strategies for making a great initial impact and potentially gaining customers for life. 

#1 Create a Content Marketing Strategy

Without great marketing content, your business can’t reach customers with the compelling, useful, and memorable messaging necessary to build fruitful relationships. 

The simple solution seems obvious: just create great content. That is, of course, much easier said than done. 

While a content marketing plan won’t make the job of coming up with ingenious marketing ideas and content a cinch, it can provide the structure you need to make it all fall into place. 

Think of it as:

  • An outline – Before you market your business, you need to answer three big questions: what you’re marketing, why you’re doing it (what you hope to achieve from it), and how you plan to do it.